
Legal
Privacy Policy
How we collect, use, and protect your information. Last updated 21 June 2026.
helloChina ("we", "us", "our") is operated by Shanghai Fissure Technology Co., Ltd., based at Room 103, 8/F, Block A, Guohua International Plaza, 1599 Zhayin Road, Yangpu District, Shanghai 200433, China. This Privacy Policy explains what personal information we collect through hellochina.ai, how we use it, who we share it with, and the choices you have. By using this site or contacting us, you agree to this policy. If you have any questions, email info@hellochina.ai.
Information we collect
Information you give us
When you submit our contact or enquiry form, we collect the details you choose to provide. These may include your name; email; WhatsApp or WeChat ID; your current location; your target move date and timeline; information about your family that is relevant to relocation (for example the number and ages of children, current and preferred school curriculum, and tuition or housing budgets); your nationality, visa status, salary band and employer type; your preferred neighborhoods; and any message or "biggest worry" you share with us. Only your name, email, a chosen service, and your consent to be contacted are required — the rest is up to you.
If you subscribe to our newsletter, we collect your email address and a record of your subscription. We use a double opt-in, so we also keep proof that you confirmed.
Information we collect automatically
When you visit the site, we and our analytics providers may automatically collect your IP address, approximate location, device and browser type, the pages you view and how you interact with them, and the page that referred you. If you arrive through an advertisement or campaign link, we record the campaign parameters in the URL (for example utm_source, utm_medium, gclid, fbclid) so we can understand which channels bring enquiries. Most of this is collected through cookies and similar technologies, described below.
Cookies and analytics
We use cookies and similar technologies to operate the site, remember your cookie choices, and — where you consent — to measure traffic and the performance of our marketing. The main tools we use are:
- Google Analytics 4 and Google Tag Manager — website analytics
- Google Ads — measuring advertising conversions
- Meta Pixel — measuring Facebook and Instagram advertising performance
- Microsoft Clarity — anonymous usage analytics and heatmaps that help us improve the site
When you first visit, you can accept or decline non-essential cookies through our consent banner. Analytics and advertising cookies are only used in line with your choice, and you can change that choice at any time by clearing the cookie or revisiting the banner. Essential cookies needed to run the site and remember your consent are always set.
How we use your information
We use your information to:
- respond to your enquiry and provide the relocation advice or services you ask for;
- send you the newsletter or updates you signed up for;
- operate, secure, and improve the website;
- understand which content and marketing channels are useful, and measure the performance of our advertising, where you have consented;
- comply with our legal obligations.
We do not sell your personal information, and we take no commissions from landlords, schools, or visa agents.
Legal bases (for visitors in the EEA and the UK)
Where data-protection law applies to you, we rely on: your consent (for non-essential cookies, analytics, advertising, and our newsletter); the performance of a contract or steps taken at your request (to respond to and deliver the services you ask for); and our legitimate interests in running, securing, and improving our business and website, balanced against your rights.
Who we share it with
We share personal information only with the service providers that help us run helloChina, and only as needed:
- Vercel (website hosting) and Neon (database hosting), where your enquiry and site data are stored;
- Resend (sends our email — lead notifications to us and newsletter confirmations to you);
- the analytics and advertising providers listed above (Google, Meta, Microsoft), in line with your cookie choices.
These providers process data on our behalf under their own terms. We may also disclose information where required by law.
International transfers
We are based in China and our providers operate internationally, so your information may be stored or processed in China and in other countries, including the United States and the European Union. Where required, we take steps to protect your information when it is transferred.
How long we keep it
We keep enquiry and lead information for as long as needed to assist you and for a reasonable period afterwards for our records, then delete or anonymize it. Newsletter data is kept until you unsubscribe. Analytics data is retained according to each provider's settings.
Your choices and rights
You can:
- ask us what personal information we hold about you, and ask us to correct or delete it;
- withdraw your consent to cookies or marketing at any time;
- unsubscribe from our newsletter using the link in any email.
Depending on where you live, you may have additional rights under laws such as the EU and UK GDPR or China's Personal Information Protection Law (PIPL). To exercise any of these, email info@hellochina.ai and we will respond.
Children
This website and our services are aimed at adults arranging a move for themselves and their families. We do not knowingly collect information directly from children. Where you provide details about your children as part of a family relocation enquiry, you do so as their parent or guardian.
Security
We use reasonable technical and organizational measures to protect your information. No method of transmission or storage is completely secure, but we work to keep your data safe.
Changes to this policy
We may update this policy from time to time. The "last updated" date below shows when it last changed, and material changes will be reflected here.
Contact us
helloChina — Shanghai Fissure Technology Co., Ltd., Room 103, 8/F, Block A, Guohua International Plaza, 1599 Zhayin Road, Yangpu District, Shanghai 200433, China. Email: info@hellochina.ai.
Last updated: 21 June 2026.